Vacation Rental World Summit

VRWS17 - SESSION 10: Increase Bookings, Guest & Host...

€49,00 EUR

ACCESS VRWS 2017 SESSION 10 + MP3 AUDIO FILE

Please note: Recordings will be available for purchase at this price for a limited time only.

Here is your access to the private members area hosting SESSION 10 of the Vacation Rental World Summit Elite Edition + MP3 Audio file.

This session is entitled:

Increase bookings, Guest & Host satisfaction by conducting fun and actionable market research

(Thibault Masson - Booking.com)

Understanding why travelers pick your properties over those of your competitors is crucial to improve your marketing, your website, your portfolio and your guest experience.

Likewise, you need to step into the VR owners shoes, to understand why they trust you, what their pains are, how to keep them happy, loyal and even get more properties or availability from them.
When Booking.com created its Homes & Apartments division, it had to do lots of market research to understand needs, pains and gains from guests, property managers and homeowners alike. We share with you several ways to do this kind of research and make it very actionable (and fun): our methodologies, actual cases, visual examples, checklists and simple, affordable tools we use.

Why book your own properties as a guest and document it
Why you should interview some of your guests while staying at your properties
Why we sent our web developers at Amsterdam airport to follow some of our guests
When to survey guests to use data or hop on Skype to show a new design or new marketing material
Why conducting experiments on your website and A/B testing let you learn faster and better, through fast success and failure.

Sometimes showing empathy and carefully recording the pains of your clients can lead to great insights that rapidly improve your business.

Get access now for:

Unlimited Lifetime Access to the Session Recording. You can watch it anytime, at your leisure and for life.
MP3 audio file to download and listen on the go.
All Slides to review the session at leisure.
Access to Our private Mastermind Community and Facebook Group, where you'll be able to share your biggest current struggle and have the group help you thanks to the 'wisdom of the crowd'.

And enjoy it risk free for 30 days! If you don't find it useful, simply send an email to [email protected] within your 30-day trial period and we'll refund every penny, no question asked.

What Attendees Are Saying:

Second year I attend VRWS and the main reason I come is to keep up with the pace of a very fast and changing industry. With speakers from all different segments of the industry, it's really important for owners and property managers to come here to understand what it is that they can do now in their business to compete in the short, medium and long term.

Robin Clifford - Host Operations Lead Northern Europe - Airbnb

What an amazing experience it has been, listening to all the speakers, learning new ideas, new options to improve and expand, meeting likeminded people who attended and listening to their stories and views, the list can go on and on! I feel privileged to have been a part of this remarkable summit.

Jay Islam - Property Manager

Great quality event! I'm amazed at how friendly the atmosphere is: you're meeting people you're maybe competing with yet you end up sharing best practices, knowledge and ideas with property owners, property managers and other OTAs. Very intense training, you get to the end of the weekend that you're exhausted because you've learned so much, but you get lots of takeaways that you can implement right away.